SmartyPants Introduces Premium GMO-Free PreNatal Gummy for Moms-to-Be

Packed full of essential nutrients, SmartyPants PreNatal offers healthy vitamin regimen for mom and baby alike

Marina del Rey, Calif. – May 26, 2015 – While some critics question the need for herbal supplements, one thing physicians stand united behind is the critical importance of taking the right prenatal vitamin. That’s why SmartyPants Vitamins is introducing its delicious, GMO-free SmartyPants PreNatal gummy vitamins that are jam packed with premium ingredients proven to promote brain, bone and joint health in developing babies. In addition to being a convenient way to stay healthy, SmartyPants Vitamins taste great, too, giving moms-to-be a welcomed reprieve from chalky, oversized, bitter-tasting vitamins. For every bottle sold, SmartyPants will make a 1•for•1 vitamin grant to Vitamin Angels sufficient to provide a child in need with life-saving vitamin supplementation for a year.

“Even before pregnancy, it’s important for women to eat healthy, get a balanced combination of sleep and exercise, and discuss their nutritional needs with a physician,” said Michael Cleary, PhD, scientific and regulatory affairs, at SmartyPants Vitamins. “Taking the right prenatal vitamin is an important piece of the puzzle, whether pregnant, breastfeeding or even thinking about becoming pregnant. That's why SmartyPants PreNatal is introducing a delicious, vitamin-rich gummy that can give expecting moms and their little ones the best possible beginning."

Each serving of SmartyPants PreNatal is an excellent source of vitamin A, D, C, E, B3, B6, B12, iodine and folic acid. It also contains premium L-methylfolate, the most bioavailable and easily absorbed form of folic acid. Women who consume healthful diets with adequate folate may reduce their risk of having a child with birth defects of the brain or spinal cord. The company’s prenatal is the only gummy vitamin to include L-methylfolate.

SmartyPants PreNatal also includes a complete multivitamin with eco-friendly omega 3 DHA + EPA fish oil from sustainable sources of small fish for healthy brain development, and vitamin D3 and vitamin K for strong, healthy bones. The company’s delicious gluten-free gummies contain no high fructose corn syrup, artificial flavors, colors or preservatives, and are made in California with non-GMO ingredients. Every batch is third-party tested for purity, potency and contamination.

While iron is important for expecting mothers, it is also the leading cause of accidental overdose. As SmartyPants’ gummies are famous for their taste, the company has made the responsible decision to refrain from including iron in any of its products. In addition, iron oxidizes fish oil and expecting moms find it a bigger challenge to get omega 3s in a tasty and safe way. Iron is critical for fetal development, however, and the company recommends that all expecting moms add the dropper form of Ferrochel® Iron Chelate to their diet because of its bioavailability. 

“With two kids in the house, I understand the importance of making sure my family eats well-balanced meals, stays active and takes the best vitamins available,” said Courtney Nichols Gould, CoFounder and CoCEO of SmartyPants Vitamins. “By introducing a prenatal that moms-to-be actually look forward to taking, we’ve made sticking to a healthy vitamin regimen all the easier.”

About SmartyPants Vitamins

At SmartyPants Vitamins we are all about simplifying health. That’s why we make the Good Gummy, delicious and premium all-in-one complete gummy vitamins that combine nutrients like Omega3s, soluble fiber, Vitamins D+ B12 that are toughest to get in the right amount from our diets.  All SmartyPants are non-GMO and made from organic and eco friendly ingredients. They contain no synthetic colors, artificial flavors, sweeteners or preservatives and every batch is 3rd party lab tested. 

Founded by concerned parents and leading health practitioners, SmartyPants are so delicious that you will never forget to take your vitamins again. For each bottle of SmartyPants sold, we make a 1•for•1 nutrient grant to a child in need through our partnership with Vitamin Angels. All in One. One for All. It's All Good! For more information, please visit